Raw and Real Podcast | Episode-1| Breaking Down Seller Misconceptions about Selling on Amazon

Raw and Real: Selling on Amazon | Breaking Down Seller Misconceptions

Welcome to our first episode of Raw and Real: Selling on Amazon, in this episode, we talked in detail about selling on Amazon. We discussed new sellers' challenges and strategies, the importance of standout listing, and how product image and title impact success. We also share actionable tactics on ad strategies, ranking organically, and conducting product research—a must for anyone looking to launch or scale an Amazon business.

Here's a rundown of the podcast:

- 00:00 - Intro to Amazon selling insights and strategies.

- 01:10 - Does Amazon charge onboarding fees?

- 03:13 - Scaling ad spend from ₹2L to ₹10L monthly.

- 05:06 - Evaluating profits and returns.

- 11:00 - Tips to lower procurement costs.

- 13:17 - Importance of product listing optimization.

- 17:47 - Defining a strong USP.

- 18:50 - Leveraging FAQs to improve listings.

- 20:55 - Balancing cost with customer experience.

- 23:19 - Enhancing product delivery experience.

- 28:56 - Addressing customer complaints effectively.

- 31:00 - Deciding whether to invest in customer experience.

- 33:07 - Multi-channel marketing strategies.

- 37:27 - Managing Amazon ads.

- 44:50 - How ads drive Amazon growth.

- 48:48 - Basics for starting an Amazon business.

- 52:24 - Initial research and steps for low-budget startups.